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1. On-Page SEO (things you control on your site)
Keywords: Using relevant words people search for (“grunge streetwear,” “UK fashion,” etc.)
Headlines & Content: Making sure your blog posts, product pages, etc., include those keywords naturally.
Meta Tags: The title and description that appear in Google search.
Site Speed: Faster websites rank better.
Mobile Optimization: Your site should work great on phones.
2. Off-Page SEO (things outside your website)
Backlinks: When other websites link to your site, Google sees that as a sign of credibility.
Social Media Sharing: Shares and mentions can boost visibility.
Press Mentions: Getting featured in blogs, fashion mags, etc.
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