Nasdaq: DKNG) today revealed a new deal, making the sports technology and entertainment company the special Official Daily Fantasy Sports Partner, in addition to an Authorities Sports Betting and iGaming Partner of the NBA team. In addition to access to Pistons trademarks and logo designs, the offer includes DraftKings-branded courtside LED signs and in-game basket pad branding. The agreement comes as DraftKings prepares to introduce mobile sports betting and online video gaming in the state of Michigan, pending licensure and the invoice of needed regulatory approvals.

n n n n u201cAs our very first expert team activation in the state of Michigan, we are enjoyed sign up with forces with the Detroit Pistons ahead of our pending market intro, u201d said Ezra Kucharz, Chief Business Officer, DraftKings. u201cThis offer deepens our relationship with a prominent local team to help with more immersive fan experiences, both for Michiganders familiar with controlled gaming products along with newbies to the space. u201d

n n n nPistons fans will also have the opportunity to complete for a range of experiential prizes, consisting of a Pistons away video game trip, a u2018Court of Dreams u2019 group event held at Little Caesars Arena, u2018Piston for the Day u2019 VIP experience. As part of the VIP bundle, individuals will have the chance sign an honorary Pistons agreement to take part in a personal, in-stadium shootaround, tour the main lockerroom centers, and sit courtside at a Pistons regular season home game.

n n n n u201cWe appreciate the partnership-minded and collaborative approach that DraftKings brings to the table, u201d stated Mike Zavodsky, Chief Business Officer, Detroit Pistons. u201cWe anticipate using our platform to assist DraftKings grow their presence and connection to Pistons fans and to the greater Metro Detroit communities. u201d

n n n nFans can take part in the free-to-play Detroit Pistons appeal pool by downloading DraftKings u2019 Sportsbook, Casino, and Daily Fantasy items via iOS and Android here. Additionally, new DraftKings Sportsbook and Casino consumers in Michigan can claim a complimentary $200 bonus by registering here today.

n n n nAbout The Detroit Pistons

Since their arrival in 1957, the Detroit Pistons have actually ended up being one of the most storied franchises in the NBA. With over 2,300 regular-season and playoff success, the club has celebrated 3 NBA Championships (1989, 1990, 2004), 5 NBA Finals looks (1988, 1989, 1990, 2004, 2005) and 11 Eastern Conference Finals looks. In October 2019, the club opened the brand-new Henry Ford Detroit Pistons Performance Center situated in the New Center area, a campus that acts as the company u2019s practice center and business headquarters. Since its purchase by Michigan native Tom Gores in 2011, the organization has focused on operating as a neighborhood property while promoting a culture of innovation and industry-leading idea.

n n n nAbout DraftKings

DraftKings Inc. (Nasdaq: DKNG) is a digital sports entertainment and gaming business created to sustain the competitive spirits of sports fans with items that range throughout day-to-day fantasy, managed gaming and digital media. Headquartered in Boston, and introduced in 2012 by Jason Robins, Matt Kalish and Paul Liberman, DraftKings is the only U.S.-based vertically integrated sports wagering operator. DraftKings is a multi-channel service provider of sports wagering and video gaming technologies, powering sports and gaming entertainment for 50+ operators throughout more than 15 regulated U.S. and international markets, consisting of Arkansas and Oregon in the U.S. DraftKings u2019 Sportsbook uses mobile and retail betting for major U.S. and international sports and operates in the United States pursuant to guidelines in Colorado, Illinois, Indiana, Iowa, Mississippi, New Hampshire, New Jersey, New York City, Pennsylvania, Tennessee and West Virginia. DraftKings u2019 daily fantasy sports item is available in 8 countries globally with 15 unique sports categories.